Ecommerce · UGC
AI UGC video for a fashion ecommerce brand
Seasonal haul with a native UGC look, generated with AI: no casting, no product shipping and no dependence on creators.
What we produced
- UGC video in native social format
- Variants of the same piece to test creatives
How it was made
We built a virtual creator that matches the brand's audience and placed her in a believable home setting. The result keeps the codes of real UGC (handheld camera, natural light, friendly tone) because that is what converts on social. The difference is that it can be repeated with another product in hours.